Author must not know the difference between the real the rebrand. I would never buy Kingston anything. They just slap random components into those boards. There are hundreds of rebranders in the SSD space but only a handful of real companies. Kingston isn't one of them.
-Matt
Well, except that it isn't a mere month. Unpowered data retention is around 10 years for relatively unworn flash and around 1 year for worn flash. Powered data retention is almost indefinite (doesn't matter if the data is static or not). The modern SSD controller will rewrite blocks as the bits leave the sweet zone.
The main benefit, though, is that SSD wear is essentially based on how much data you've written, which is a very controllable parameter and means, among other things, that even a SSD which has been sitting on a shelf for a long time and lost its data can still be used for fresh data (TRIM wipe + newfs). I have tons of SSDs sitting on a shelf ready to be reused when I need them next. I can't really do that with HDDs and still expect them to be reliable.
Hard drives have a relatively fixed life whether powered or not. If you have a modestly used hard drive and take it out and put it on a shelf for a year, chances are it either won't be able to spin up after that year or it will die relatively quickly (within a few weeks, possibly even faster) once you have spun it up. So get your data off it fast if you can.
So SSDs already win in the data retention and reliability-on-reuse department.
-Matt
After Goliath's defeat, giants ceased to command respect. - Freeman Dyson