I read those prices and laughed so hard I almost passed out. Those are seriously the price points?

How's this then? Human's go places "because they are there" and "here is starting to suck pretty badly." We are up to almost 7 billion people. How long do you think its going to be before "here" sucks bad enough to make space an attractive alternative? None of the people involved in this are idiots. Just because you can't conceive of it making money doesn't mean they can't.

Going by this logic the human race should still be confined to some small valley in Africa. Human's do stuff and go places "because it's there." When we stop doing that the clock to extinction starts ticking.

I will never invest in a book reader until one issue is resolved. If they are going to charge ~$10us for an e-book, I must OWN my copy. That means I better be able to port it to the reader of MY choice any time I choose. If they expect me to purchase my entire library again when I move to a new/better e-reader, the books have to cost MUCH less than the current price levels. I don't want the Kindle version, or the Nook version, of their damn book. I want MY version that can move anywhere I need to read it.