Comment Re:To be more precise, Amazon will collect on taxe (Score 1) 243
Unless, of course, one competitor says "Hey, I'm making a 20% profit margin currently. If I let that slip to 18% I can absorb the tax, keep my prices the same while my competition increases theirs, and gain 10% more sales as people go for my lower prices.". Certain investors, particularly the ones who don't want the business to succeed, will undoubtedly complain, but by the time they manage to wrangle the board into doing anything the first new sales and profit numbers will probably be in and most investors won't go along with them if the numbers are holding up while the competition are losing ground. If the competition don't raise prices, well, you pretty much have to hold them steady and investors who want to raise them are easy to neuter by pointing out that they're advocating giving away sales and profit to the competition.