THANK YOU! I've been waiting for someone to bring up this point.
*Puts on tinfoil hat*
Society doesn't seem to notice that so much information is being gathered into the hands of a few powerful entities. With paper books, CDs, DVDs, and the like, its easy to duplicate and distribute data directly. To stop the spread, you had to physically hunt down every copy or destroy the original. But there was no feasible way to keep other people from copying and distributing from the duplicate they owned. This is how many ideas, "good" or "bad", are spread outside the influence of people who sought to suppress them.
But with all this information in the "cloud" and concentrated into the servers of the few companies big enough to run them, it becomes almost trivial to make information disappear. To make ideas disappear. The concentration of knowledge, and consequently power, into the hands of profit driven organizations is a bigger threat to freedom than many people realize.
(The following is just an example, don't look too deep into it)
The Catholic Church maintained power for centuries because Bibles were written in Latin, a language only the priests and scholars could read. The lay congregation depended on someone else translating for them in order to hear the word of God. This opened the door to incredible amounts of corruption, until the invention of the printing press. Now the people could read and decide for themselves. This democratization of knowledge has benefited us all, in almost every field.
Now were turning off the presses and handing our books back to people who have the most to gain from the public's ignorance.
I'm keeping my local storage (books. CDs, etc.), if you don't mind.