Adobe needs to realize that when you regularly release new versions of a hugely expensive software suite, there are going to be lots of people who won't / can't upgrade. It's a slap in the face to their customers that a $2,000 piece of software that was still top-of-the-line less than a year ago won't be supported on the latest operating systems. Heck, I'm still using CS2 with no plans to upgrade any time soon. I'm not made of money and I still haven't seen any feature in CS3 or 4 that even remotely justifies paying Adobe's ridiculous prices to upgrade.
Adobe's only strategy to maximize their profits seems to be ultra-high pricing and increasingly obnoxious DRM. If anyone in Adobe management has taken micro-economics, it might be a good time to remember that a lower price will greatly increase the quantity demanded. If Adobe products didn't cost your first-born child and a kidney, people might actually buy their upgrades.
Blizzard: "We ignored everyone who couldn't connect to the internet for WoW and we made a shit load of money. We'll continue to ignore them and make another shit load of money." Slashdot: "I'm not going to buy it then." Blizzard: "We can't hear you over the sound of how much money we're making."
I think Blizzard is getting overconfident with the success of WoW and forgetting that good customer relations can really make or break a product launch. For a recent example, Google "Spore". Several of my favorite StarCraft matches that I've played over the years occurred in a venue without an internet connection. My friend and I played a very memorable game while on vacation in a cabin in a remote part of Colorado. WoW by its nature requires an internet connection. StarCraft is an RTS and there is *no reason* other than DRM to require one. MooseMuffin is right -- It's raining money at Blizzard right now and it looks like they really don't care about their customers' concerns much any more. However, I think they may find that the people playing WoW aren't necessarily the same people who like playing StarCraft. I know a lot of people who love StarCraft, but won't touch an MMORPG and vice versa. I'm in the former category and I will not buy SC2 if it requires an Internet connection. I'm not going to let them shove their DRM down my throat. And it really pisses me off because SC1 is probably my favorite game of all time.
The use of money is all the advantage there is to having money. -- B. Franklin