Blackberry could succeed on their name, if they tweaked their brand a little and adopt a more 'Samsung' approach. Their name is already synonymous with enterprise level email, service and solutions, so capitalize on that, just with a different platform.
- 1. Create an enterprise hardened version of Android
- 2. Integrate with their existing Blackberry Enterprise Server (and of course other email providers, but provide a good business case for using their services like uptime, security, no NSA snooping, etc
- 3. Provide a compatibility layer/VM for existing Blackberry apps on their devices
This would provide end users with a standard Android platform just with more security features (maybe fingerprint, retina scan, whatever, and market it for security conscious individuals), and it would provide enterprises with a trusted platform.
Individuals will still get an Android platform with all those apps, and Businesses will get a platform that plugin into a standard Android ecosystem.
Anyways, those are my thoughts about how they could still make it work
BTW, Blackberry, if you're looking for a new CEO or VP-level manager to implement this solution, I'm available.