I'm actually wondering what the result would be if they began implementing this.
From a pure biological point of view it's ofcourse pure bullshit.
But we can hardly deny that our current doctors just suck with the psychological side of feeling bad/illnesses. A lot of the power in "alternative medicine" is to support the people mentally, which as the placebo effect shows also helps quite a bit. It doesn't cure your cancer, but adding some spiritual side to the process that doesn't treat the people as patient #145563255 might actually give quite a positive result.
I think that no longer ignoring the psychological needs of people who are ill is one of the next big medical challenges. I've read people who fought cancer who said that the interaction with doctors & staff is also one of the hardest things. They seem to think you should be able to deal with all the shit that comes with it yourself and be fully informed and pay attention to every detail etc... while you're feeling like shit due to chemotherapy and are trying to resolve everything in your life before it's too late.
Now we seem to have 2 branches of "medicine". One that cures your body, but doesn't care much about your mind. And one that's full of "you should feel good and be happy" but doesn't know shit about your body (well, depending on the alternative medicine. there are some that do know some things, but still won't cure cancer).