Well, it's like in Econ 101 when you studied equillibrium prices. At $3500 the number of units demanded is small, but if you dropped that to $1000 there should be more units demanded, assuming consumers are economically rational.
There is a tech adoption curve in which different groups of people play important roles in each stage of a new product's life cycle. At the stage Vision Pro is at now, you'd be focused on only about 1% of the potential market. The linked article calls these people "innovators", but that's unduly complementary; these are the people who want something because it's *new* whether or not it actually does anything useful. This is not irrational per se; they're *interested* in new shit, but it's not pragmatic, and the pragmatists are where you make real money.
Still, these scare-quotes "innovators" are important because set the stage for more practical consumers to follow. Perhaps most importantly, when you are talking about a *platform* like this people hungry for applications to run on the doorstop they just bought attract developers. And when the right app comes along the product becomes very attractive to pragmatists. This happened with the original IBM PC in 1981, which if you count the monitor cost the equivalent of around $8000 in today's money. I remember this well; they were status symbols that sat on influential managers' desks doing nothing, until people started discovering VisiCalc -- the first spreadsheet. When Lotus 1-2-3 arrives two years after the PC's debut, suddenly those doorstops became must-haves for everyone.
So it's really important for Apple to get a lot of these things into peoples' hands early on if this product is ever to become successful, because it's a *platform* for app developers, and app developers need users ready to buy to justify the cost and risk. So it's likely Apple miscalculated by pricing the device so high. And lack of units sold is going to scare of developers.
But to be fair this pricing is much harder than it sounds;. Consumers are extremely perverse when it comes to their response to price changes. I once raised the price of a product from $500 to $1500 and was astonished to find sales went dramatically up. In part you could say this is because people aren't economically rational; but I think in that case it was that human judgment is much more complex and nuanced than economic models. I think customers looked at the price tag and figured nobody could sell somethign as good as we claimed our product to be for $500. And they were right, which is why I raised the price.