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Google

Bing Users' Click-Through Rate 55% Higher Than Google Users' 268

Posted by timothy from the hey-now-I-like-that-ads-subsidize-stuff dept.
An anonymous reader writes "Techcrunch is running a story that shows some pretty significant differences in the clicking habits of users of Yahoo, Google, and Bing. As it turns out, folks who arrive at websites via Bing are 55% more likely to click on an ad than if they arrived from Google (data based on the Chitika network). Essentially, people who use Bing are far more susceptible to advertising. Bing has acquired a decent market share in such a short time, but could it just be that they've reaped the low hanging fruit of those particularly persuaded by advertising? When their huge marketing campaign winds down, what kind of staying power will it have?"
Google

Google Latitude Arrives For the iPhone — As a Web App 195

Posted by Soulskill from the on-again-off-again dept.
An anonymous reader writes "After months of waiting, the Google Latitude social maps service finally arrived for the iPhone ... but thanks to an Apple rejection of the natively developed app, it's a web app. Says Google on their blog, 'We worked closely with Apple to bring Latitude to the iPhone in a way Apple thought would be best for iPhone users. After we developed a Latitude application for the iPhone, Apple requested we release Latitude as a web application in order to avoid confusion with Maps on the iPhone.' But it gets worse for iPhone users: 'Unfortunately, since there is no mechanism for applications to run in the background on iPhone (which applies to browser-based web apps as well), we're not able to provide continuous background location updates in the same way that we can for Latitude users on Android, BlackBerry, Symbian and Windows Mobile.' Latitude has been sprouting new features lately and is an interesting take on social networking, but it looks like Apple is determined to ensure its users only get a seriously crippled implementation compared to the Android and WinMo versions. PC World put it less politely than Google did, saying, 'Google's new Latitude Web app for iPhone is so hamstrung that Apple customers may be wishing they had a BlackBerry or Android handset instead.'"
Security

AVG Update Breaks iTunes 185

Posted by kdawson from the one-man's-virus-is-another-man's-music dept.
nate_in_ME writes "After getting a positive from the AVG virus detector while playing music on iTunes just a few minutes ago, I did a bit of research. It appears that AVG has recently pushed an update to the virus definitions that flags every iPod/iTunes related file as being infected with the 'Small.BOG' trojan. Interestingly enough, AVG does not have any information on this particular virus in their virus encyclopedia. Discussion on the Apple forum is up to 4 pages and climbing. One user there had an interesting thought: 'Maybe Palm has some shares in AVG...MUAHAAAA!!' (on page 3)."
Power

Electricity From Salty Water 301

Posted by kdawson from the foaming-brine dept.
BuzzSkyline writes "It's possible to produce energy by simply mixing fresh and salty water. Although chemists and physicists have long known about the untapped energy available where fresh water rivers pour into salty oceans — it's equivalent to 'each river in the world ending at its mouth in a waterfall 225 meters [739 feet] high' — the technology for exploiting the effect has been lacking. An Italian physicist seems to have solved the problem with the experimental demonstration of a 'salination cell' that creates power given nothing more than input sources of salty and fresh water. The researcher believes that this renewable, environmentally friendly energy source could be deployed in coastal areas and could provide another addition to the green-tech roster. A paper describing the technology is due to be published in an upcoming issue of the journal Physical Review Letters."
Medicine

Med Students Get Training In Second Life Hospitals 126

Posted by Soulskill from the going-for-the-virtual-kidney-high-score dept.
Hugh Pickens writes "Discover Magazine reports that although medical simulations have been around for a long time, medical schools like Imperial College London are starting to use virtual hospitals in Second Life so students can learn their way around an O.R. before they enter the real thing. The students can also test their knowledge in the Virtual Respiratory Ward by interviewing patient avatars, ordering tests, diagnosing problems, and recommending treatment. 'The real innovation in SL clinical simulations is that they bring people together in a clinical space — you are standing next to an avatar who is a real patient, and the doctor avatar to your right is a resident at Massachusetts General Hospital and the nurse to your left is at the University of Pennsylvania hospital,' says John Lester, the Education and Healthcare Market Developer at Linden Labs. The most significant benefit of SL training may be the cost. Real-life training facilities require thousands, and sometimes millions of dollars to build and maintain, while SL simulation rooms can be created for minimal costs, and accessed from anywhere in the world for the price of an internet connection. SL can also expose students to situations that a standard academic program can't duplicate: 'You can take risks that aren't safe in the real world and teach more complex subjects in three dimensions,' says Colleen Lin. 'When you're resuscitating a dummy in real life, it looks like a dummy. But you can program an avatar to look like it's choking or having a heart attack, and it looks more real to the student responsible for resuscitating it.'"
Operating Systems

A GNU/Linux Distro Needing Windows To Install? 174

Posted by kdawson from the for-some-values-of-instant dept.
dgun writes "I recently put together a new PC. When I purchased the motherboard, I noticed that it came with an instant-on OS, a small GNU/Linux distro called Splashtop. I assumed that the OS was on a ROM chip on the motherboard. To my great annoyance, when I tried to boot to this OS, a message said that it was not installed. It turns out that motherboard comes with an install disk for this GNU/Linux OS — that you can only run from Windows, to install Splashtop on the hard drive. First of all, doesn't installing it on the hard drive defeat the point of having an instant-on OS? If I wanted to dual-boot a small GNU/Linux OS, there are plenty that I could choose from. Second, if distributing GPL'ed software by means that completely preclude it from being used without Windows is not a violation of the GPL, should it not be?"
Television

Futurama Voices Could Be Recast 260

Posted by Soulskill from the bite-my-shiny-metal-*** dept.
Svippy writes "According to reports surfacing on the Internet, Futurama may be recast. The animated series is due to return next year on Comedy Central, but may not be the same as we once knew it. 'As part of the announcement, the show's producers said stars including West, Sagal and DiMaggio had all signed on to return. Turns out that wasn't true. The stars had all expressed interest in returning. But with the budget for Futurama dramatically slashed, the salary offers came in well below what the thesps were asking.' Phil LaMarr posted 20th Century Fox's request for auditions on his Facebook page. However, some are skeptical about whether it's a real casting call or purely a stunt to reduce the salaries of the voice actors."
Businesses

US Videogame Sales Have Biggest Drop In 9 Years 310

Posted by kdawson from the if-RPGs-be-the-food-of-love-play-on dept.
alphadogg writes "The recession appears to have finally caught up with the video game market. Sales of video game hardware and software were down by around one-third in June compared to the same month last year. After initially showing positive growth as the US slid into recession, the latest figures mark the fourth month of declines and the largest year-on-year decline in almost 9 years. 'The first half of the year has been tough largely due to comparisons against a stellar first half performance last year, but still, this level of decline is certainly going to cause some pain and reflection in the industry,' said Anita Frazier, a games analyst with NPD Group. She added, 'The size of the decline could also point to consumers deferring limited discretionary spending until a big event (must-have new title, hardware price cut) compels them to spend.' The entire video game market in the US was worth $1.2 billion in June, down 31 percent from the same period last year, according to NPD Group."
Input Devices

Best Mouse For Programming? 569

Posted by timothy from the keep-it-away-from-cigarettes-and-drugs dept.
LosManos writes "Which is the best programming mouse? Mandatory musts are wireless, and that it doesn't clog up like old mechanical mice. Present personal preferences are for: lots of buttons, since if I have moved my hand away from the keyboard I can at least do something more than move the pointer; sturdy feeling; not too light, so it doesn't move around by me accidentally looking at it." What would you recommend?
Graphics

What's the Importance of Graphics In Video Games? 506

Posted by Soulskill from the not-all-pixels-are-created-equal dept.
An anonymous reader writes "I develop games as a hobby. I've experimented with games on almost every platform available. For me, the gameplay is the most influential factor of a game, with history and graphics dividing second place. But, for some reason, it's not the technical beauty of the graphics that appeal to me. I have played Crysis, and I've played Pokémon games. The graphics of the Pokémon games entertain me as much as the graphics of Crysis. I think both are beautiful. So, why is the current generation of games giving so much importance to the realism in graphic games? I think it is sufficient for a game to have objects that are recognizable. For example, while the water in some games may not look as good as in Crysis, I can still tell it's water. What are your opinions on the current direction of game graphics? Do you prefer easy-to-render 3D scenes that leave space for beautiful effects, like with Radiosity, or more complex 3D scenes that try to be realistic?"
Medicine

Staying In Shape vs. a Busy IT Job Schedule? 865

Posted by timothy from the no-not-the-regular-hacker's-diet dept.
tnok85 writes "I started a new job ~7 months ago at a very large company working a 12-hour night shift (7PM-7AM) in a fairly high volume NOC. Our responsibilities extend during the night to basically cover everything but the most complex situations regarding UNIX/Windows/Linux/App administration, at which point we'll reach out to the on-calls. I live 1.5 hours away as well, so it turns into 4-5 15 hour days a week of sitting still — throw in almost an hour to get ready to leave, and a bit of time after I get home to unwind and I'm out of time to work out. Unfortunately I'm pretty sure I have a very slow metabolism, ever since I was a pre-teen I would gain weight fairly quickly if I didn't actively work out, regardless of how much or what I eat. (Barring starving myself, I suppose...) So, how does somebody who works a minimum of 60 hours over 4 days, often adding another 12 another day, and sometimes working 7-10 days straight like this, stay in shape? I can't hold a workout schedule, (which every person I've talked to in my history says is necessary to stay in shape) and I can't 'wake up early' or 'work out before bed' because I need sleep. Any thoughts/opinions/suggestions?"
Image

The Twitter Book Screenshot-sm 88

Posted by samzenpus from the read-all-about-it dept.
stoolpigeon writes "Microblogging service Twitter has undeniably been a hit, with growth rates that were at times in excess of 1400%. The growth was rapid enough that the site became well known for its periodic, and, at times, extensive downtime. Even with these issues, the service continued to grow rapidly, and with celebrities getting into the mix Twitter was quickly on the radar of mainstream media. The ubiquity of Twitter and ever-increasing coverage of 'tweets' has also brought the inevitable backlash. As with anything that gains high-profile popularity, there are plenty of Twitter haters out there, though the role Twitter has played in the recent Iranian elections seems to have brought more legitimacy to Twitter in the eyes of many. With popularity come books, and quite a few are already out there about and for Twitter, but my favorite so far is The Twitter Book by Tim O'Reilly and Sarah Milstein." Read below for the rest of JR's review.
The Media

The Newspaper Isn't Dead Yet 108

Posted by Soulskill from the through-no-fault-of-its-own dept.
theodp writes "Slate's Farhad Manjoo had high hopes for using the Kindle DX — Amazon's new large-screen e-reader — to read newspapers. A good first effort, says Manjoo, who concludes that for now newsprint still beats the $489 Kindle. While he has issues with latency, what he really misses relates to graphic design. The Kindle presents news as a list, leaving a reader to guess which pieces are most important to read. Newspapers, by contrast, opine on the importance of the day's news using easy-to-understand design conventions — important stories appear on front pages, with the most important ones going higher on the page and getting more space and bigger headlines. Also, because of its overnight delivery model, Manjoo gripes that the Kindle suffers from a lack of timeliness, making it not even as good as a smartphone."

First Look At Microsoft Silverlight 3 228

Posted by ScuttleMonkey from the and-html-5-to-rule-them-all dept.
snydeq writes "InfoWorld's Martin Heller finds Silverlight 3 gaining ground on Adobe Flash, Flex, and AIR in all the areas where Silverlight 2 had lagged. No longer do developers need to build desktop WPF apps based loosely on corresponding Silverlight RIAs, as Silverlight 3 adds the ability to install Silverlight apps on the desktop, update them in place, detect Net connectivity state changes, and store data locally and securely. Moreover, solid Expression Blend 3 and Visual Studio 2010 betas provide developers with much improved tools to create Silverlight RIAs. '"I do not expect many Adobe shops to give up their Flash, Flex, and AIR for Silverlight 3. I do expect many Microsoft shops to do more RIAs with Silverlight now that it's more capable and to create lightweight browser/desktop Silverlight 3 applications where they might have fashioned heavier-weight Windows Forms or WPF client applications," Heller says.'"
The Almighty Buck

Why Isn't the US Government Funding Research? 599

Posted by samzenpus from the we-got-all-the-science-we-need dept.
thesandbender writes "The recent post about GM opening its own battery research facility led me to wonder why the US government is pouring billions into buying companies instead of heavily funding useful research. You can give $10 billion to a company to squander or you can invest $10 billion into a battery research and just give the findings to the whole of the US industry for free. From a historical standpoint, the US government has little experience with commercial enterprise ... but has an amazing record for driving innovation. The Manhattan Project and the Apollo moon missions are two of the pinnacles of 20th century scientific achievement, yet it seems to me that this drive died in the '70s and that's when the US started its slow decline. To be true to the 'Ask Slashdot' theme, what practical research do you think the US government should embark upon to get the most return for its citizens and the world?"

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