Comment Re:Uncle Bob. (Score 1) 389
Yes, there is a world in which this is reasonable. That's one containing staggering ecological crises and clueless consumers, aka ours. Think WWII: a great part of what happened in the U.S.'s four-year-push was due to propaganda. Those recycling drives may have produced some substantial amounts of tin, but at least as big a component was the underlying message: "All hands on deck." That message was synergistic, and it forced a lot of naysayers to pitch in (or at minimum get out of the way) who never would have done so in less desperate circumstances.
We have an "all hands on deck" situation now. Unless you can prove that soy-based inks are actually more deleterious than regular inks for reasons beyond the technical ones already given (fading, etc.), I'm happy to take that "feel good tripe" because it keeps the idea of "green" in the minds of people who are completely surrounded by corporate interests feeding them disinformation for short-term gain. We can both laugh at soy-ink efficacy later – if we survive long enough.
I sneered the same way about BYOB (bring your own bag) to the supermarket when that started, and now other countries are demonstrating that when it's made universal, in addition to actually having an effect, the civic dialog sparked by debate about bag tax laws actually raised consciousness of general environmental issues in people who never used to give a shit.