Until they improve their service, forget it. Even on low, I have a hard time getting non-choppy feeds at time.
Compare this to Netflix On Demand which has better quality all around--and doesn't have any commercials.
I wish Apple would start to compete on price here--it's about the same to buy some of these shows on DVD. Granted, iTunes is available right then during the series airing, but I shouldn't have to pay $50-60 to watch something in high def. If they lowered the prices, I would buy a ton of series just for the convenience. As it is, I'm skipping the series all over--and usually remembering I might have liked them when I see it on Netflix.
Which means everyone just missed out on a chance to make me part with my money. iTunes worked because of the magic $0.99/$9.99 price point (which has fluxed a little, but is still around there). They never found the right price point for TV (or movies), and neither of those has taken off quite as well as music.
And for those wondering:
* Movies: $4.99 - $6.99 (not $9.99 - $14.99)
* TV Series: $15.99 - $25.99
Yes, yes, I'm sure someone is going to scream robbery, but these are *digital* goods. Make them once, sell them over and over and over again. You still have advertising on TV (and Hulu). Give people a reason to buy the digital forms and they would buy them (and probably not pirate as much--convenience is an amazing motivator, and say what you want about iTunes it is unbelievably convenient).
And while I'm ranting, Yo, Apple ... what's up with AppleTV being such a freaking wasted opportunity? Here's a clue:
* Streaming like Netflix. You already have the infrastructure for rentals, why not get in on the action?
* Or some subscription model around the price of a cable/satellite bill ($60/month?)
* And what about Apps? The thing runs Mac OS X (more or less)--make an App market for it.
Oh well.