Comment Re:Margins (Score 1) 365
Otherwise, we'd all be living well under our means with the bare minimum we need, and our economy would pretty much shit the bed.
Hell, this even translates to something as simple as the food we eat; we could live just fine on protein shakes and a legume once in a while. But that's not the way our society works: we like nice food, fancy clothes, fast cars, shiny boats, well-kept lawns, etc. All those things are for status (self or acquaintance related) and overall satisfaction, and there's absolutely nothing wrong with it.
Anyway, the point is this: nobody *needs* an iPhone, but lots of people like an iPhone, and purchase based on their desire for a neat, sleek, fancy phone that does lots of cool things reliably. Other phones meet some of those needs, or all of them, but they don't have an Apple logo, and I'd say a TON of people allow that logo to tip the scales when making a decision.