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Google

How Huffington Post's Clever Traffic-Generation Machine Works 165

Hugh Pickens writes "Frédéric Filloux writes that traditional newspapers that move online are losing the war against pure players and aggregators because original stories are getting very little traffic due to the poor marketing tactics of old-fashion publishers. Meanwhile, aggregators like the Huffington Post use clever traffic-generation techniques, so the same journalistic item will generate much more traffic. Here's an example: On July 5th, The Wall Street Journal runs an editorial piece about Mitt Romney's position on Obamacare and the rather dull and generic 'Romney's Tax Confusion' title for this 1000-word article attracted a remarkable 938 comments. But look at what the Huffington Post did: a 500-word treatment, including a 300 words article plus a 200-word excerpt of the WSJ opinion and a link back (completely useless) but, unlike the Journal, the HuffPo ran a much sexier headline: 'Mitt Romney is 'Squandering' Candidacy With Health Care Snafu.' The choice of words for the headline takes in account all Search Engine Optimization prerequisites, using high yield words such as 'Squandering' and 'Snafu,' in conjunction with much sought-after topics such as 'Romney' and 'Health Care.' Altogether, this guarantees a nice blip on Google's radar — and a considerable audience : 7000+ comments."
Science

Insects As Weapons 160

An anonymous reader writes "Timothy Paine, an entomologist at the University of California-Riverside, recently 'committed to the scientific record the idea that California's eucalyptus trees may have been biologically sabotaged, publishing an article [in the Journal of Economic Entomology] raising the possibility of bioterrorism.' Specifically, Paine argues that foreign insect pests have been deliberately introduced in the Golden State, in hopes of decimating the state's population of eucalyptus (especially the two species regarded as invasive, which 'are particularly susceptible to the pests.') In California's Bioterror Mystery, Paine (and scientists who are skeptical) make their arguments. What isn't in dispute is that the insect pests have already inflicted hundreds of millions of dollars in damage, making the story a cautionary tale about what might happen if a food or crop were intentionally targeted."

Comment Re:Simply Solution, High Minimum Salary for H1B's (Score 2) 262

Isn't that how it already works? The employer has to offer a salary that is above average of what the standard is. Foreign workers on H1-B visas ARE more expensive. But maybe they are willing to work in a lower position than they normally should so all in all they cost less. BTW, I'm someone who missed this year's H1-B quota by a few days myself.
Bitcoin

Hacked Bitcoin Financial Site Had No Backups 331

An anonymous reader writes "A fortnight ago the Bitcoin financial website Bitcoinica was hacked and the hacker stole $87,000 worth of Bitcoins. At the time the owner promised that all users would have their Bitcoins and US dollars returned in full, but one of the site developers has just confirmed that they have no database backups and are having difficulty figuring out what everyone's account balance should actually be. A failure of epic proportions for a site holding such large amounts of money."

Comment Re:I still don't get it. (Score 1) 445

Perhaps they know they have a problem and are basically cashing in and getting out, while the gettin' is good.

That's exactly what I'm thinking. I just can't believe how many people have been mislead into buying this stock. Well, at least it frees up the money of the investors so they can invest in some other companies.

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