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Media

+ - An iTunes for Music Licensing?

Submitted by
kimberlyholmes113
kimberlyholmes113 writes "There's an interesting analysis of the EMI shift to DRM-free music, posted on Media 3.0. It's written by Shelly Palmer (a composer and media analyst), so it offers a somewhat unique perspective. He doesn't think DRM-free will give the industry any boost, since DRM-free already exists (via CD and file-sharing). What the industry needs, according to Palmer, is to find a new business model that embraces current (and future) user activity. This includes a new, easy-to-use licensing system that will allow users to pay a small licensing fee for using music in user-generated videos. The industry needs an iTunes for licensing: DRM-Free iTunes — Did We Miss the Memo?"

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