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Submission + - Microsoft launches mobile DRM

ukhackster writes: Microsoft has launched a new digital rights management package aimed at mobile phone users, at the 3GSM show in Barcelona. The PlayReady system will apparently allow people to share protected content between multiple devices — for example, they could buy a music track and then install it on their PC, mobile phone, and PDA.

DRM has been getting a tough press recently, following Steve Jobs' attack on the music industry last week. There are concerns that PlayReady could be an attempt by Microsoft to fragment the mobile DRM market (perhaps to give its Zune player a boost), but analysts have given it a cautious welcome and several firms, including Verizon, are on-board.

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