lee writes "Virgin Unite, the charitable arm of Virgin Group, is matching one for one all donations to Wikimedia Foundation for a 24 hour period. When this period began, a link to Virgin Unite was placed in the site notice on all Wikimedia projects. A mere twelve (12) minutes later their site was down for the count due to overwhelming traffic. As of now the site notice is no longer pointing directly to the Virgin Unite site, but instead redirects to an article on the Wikimedia Foundation wiki. One Wikipedia editor blogged this here."