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+ - Zuckerberg: Ads On Instagram 'When the Right Time Comes'

Submitted by Anonymous Coward
An anonymous reader writes: During his company’s quarterly earnings call today, Facebook co-founder and CEO Mark Zuckerberg discussed how Instagram will be monetized. The answer isn’t too surprising: there is a big expectation for the app to one day be profititable, and advertising will be the name of the game.

“Kevin [Systrom] has always been clear that we’re building Instagram to be a business,” Zuckerberg said. “We expect over time to generate a lot of profit from it. We think the right focus for now is to continue increasing the footprint of Instagram and, when the right time comes, we’ll think about advertising.”
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Zuckerberg: Ads On Instagram 'When the Right Time Comes'

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