36367701 story New DRM-Free Label Announced 90 Posted by samzenpus on Wednesday August 15, 2012 @07:57PM from the seal-of-approval dept. jrepin writes "Awareness has been spreading among individuals, businesses and other organizations that DRM is a completely unnecessary restriction of freedom, and it drives people away. As that awareness spreads, going 'DRM-Free' becomes more and more valuable for patrons. To really build upon that image and to provide a resource for people to learn about why being DRM-Free matters, a logo was created for suppliers to proudly advertise that their files all come unencumbered by restrictive technologies. Some among early adopters are O'Reilly Media, ClearBits, Momentum Books, and ccMixter."