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Microsoft

Will Microsoft Release Its Own Windows 8 Tablet? 207

An anonymous reader writes "Microsoft isn't exactly known for its hardware prowess. Sure, it's churned out plenty of nice mice, keyboards, and game controllers over the years, but success with actual devices has been mixed. The Xbox 360 has exceeded all expectations, while the Zune and Kin hardware have been monumental failures. According to industry sources in Taiwan, however, Microsoft is working on a Windows 8 tablet that will be powered by Texas Instrument's next-generation 1.8GHz dual core processor."
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Will Microsoft Release Its Own Windows 8 Tablet?

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  • by PPH ( 736903 ) on Wednesday June 08, 2011 @01:40PM (#36377330)
    From TFA:

    Other Taiwan-based OEMs are also rumored to be assisting in the manufacturing process.

    All American? Those days are long gone (and not just for Microsoft). Buying based on a US corporate logo isn't going to guarantee any American jobs (besides Ballmer's, and that's up for grabs as well).

    The only difference between Apple and Microsoft is that the latter's O/S is going to have more end users committing suicide instead of Foxconn employees.

  • by Jason Earl ( 1894 ) on Wednesday June 08, 2011 @01:56PM (#36377624) Homepage Journal

    Microsoft has a long history of letting its hardware partners take all of the risks. That's a fine strategy if you want to sell a bog standard PC. It is a much less workable strategy if you want to make some sort of unique device. In the past, however, Microsoft has been the only game in town when it came to workable off-the-shelf OS software, especially if you wanted to play well with Windows.

    So the OEMs took Microsoft's software and did all of the actual engineering to make it actually work. If the device was a flop they were left holding the bag with the unusable hardware and the bill for the engineering effort. If the device was a success, then it was a given that Microsoft was going to shop your ideas around to your competitors. After all, most of the software that made your device work belonged to Microsoft. Microsoft got paid per device sold, and so they were happy to encourage cut throat competition on the hardware side. This guaranteed that there was a disincentive to actually innovate as companies like Dell, that made their money by cloning other people's ideas and squeezing the supply chain until it bled, dominated. Why innovate if Dell and Microsoft are going to make all of the money borrowing your ideas? Every once in a while someone would come up with a new device based entirely on their own software (Palm, Rim, etc.), but they invariably faced lots of pressure and competition from Microsoft and its OEMs.

    The combination of Apple's design prowess and the emergence of Google's android have broken this cycle. Apple has the design genius to create entirely new devices that people want, and the existence of Android means that Apple's competitors have a ready-made OS that doesn't require that they work with Microsoft. Now Microsoft realizes that it needs to get into these new markets, but none of its traditional allies are willing to risk working with Microsoft's software. Heck, HP even has its own software for these devices. Nokia is allied with Microsoft now, and in fact, it has bet the business on Microsoft's software, but they are too busy trying to make a Windows phone to be relied on for a tablet.

    So Microsoft gets to take its own risks now. It should be interesting. Microsoft learned a lot from the XBox. It is even possible that they won't lose billions of dollars this time.

  • by Jason Earl ( 1894 ) on Wednesday June 08, 2011 @02:20PM (#36377996) Homepage Journal

    Nothing personal, but you need to take a basic accounting class before you talk about this stuff. Really.

    The division that includes the XBox has been profitable since the original XBox was retired because Microsoft went through a whole pile of accounting tricks to make sure that all of the large expenses happened before that arbitrary date. For example, Microsoft essentially pre-paid nearly $1 billion for promotion instead of paying for campaigns as they came up. Microsoft also wrote off another $1 billion for hardware returns.

    The hardware return writeoff is especially interesting. Normal people, like you and I, know that Microsoft doesn't actually incur any costs until they have to fix your broken XBox 360. However, because of accounting tricks Microsoft could say (on the books) that it had already lost the money that it took replacing hardware. So the XBox division got credit for new sales, but it did not get dinged for returns. Instead of years of red ink, on paper Microsoft had a few *horrible* quarters and then moderate returns. This might make you feel better if you aren't very good at math, or if you are a fan of Microsoft's gaming system, but the end result is the same. Microsoft is still in the red overall on the XBox 360, and the best it could manage was a distant second place. Heck, Sony might even pass then for that honor.

    Personally, I think that Microsoft had to do what it did, and it still could easily end up with a win, but talking about quarterly profits from the XBox division is just ignorance. Microsoft's investors have took a beating on both XBoxes, and I am sure that a lot of them are very wary about Microsoft making more hardware.

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