Nintendo Promises 4 Million Shipped Wiis By Year-End

Nintendo of America President Reggie Fils-Aime wants to share some good news and some bad news. The good news is that by the end of the year Nintendo expects to ship 4 million consoles. The bad news is, they still expect to sell out. From the article: "Nintendo of America president Reggie Fils-Aime hyped up the console launch, saying, 'Because of demand, we're urging shoppers not to get complacent. The level of demand we're seeing goes beyond the ordinary. Retailers are telling us a significant fraction of customers pre-ordering Wii are nontraditional gamers...' The company expects to ship 6 million Wii units globally by the end of March 2007, on par with Sony's worldwide shipment targets for PS3. Microsoft has sold 6 million Xbox 360 units to date since its launch in late November 2005, and hopes to sell 10 million by the end of the calendar year." So, fewer units than the analysts wanted. Still an impressive number.