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The Forgotten Failure of Apple's PowerTalk 138

DECS writes "The series of articles Why Apple Will Change TV compared how Apple is poised for success in areas where Microsoft is currently failing. But circumstances are subject to change! Just over a decade ago, Apple began facing serious legacy problems with its platform, with many parallels to today's Microsoft. Examining Apple's dramatic fall provides a series of notable platform lessons that no company should ignore. A look back at the forgotten failure of Apple's PowerTalk: Apple vs. Microsoft in the Enterprise"
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The Forgotten Failure of Apple's PowerTalk

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  • by Anonymous Coward on Thursday October 12, 2006 @10:06AM (#16407735)

    "The series of articles Why Apple Will Change TV compared how Apple is poised for success in areas where Microsoft is currently failing. But circumstances are subject to change!"
    What's with the excited exclamation mark? In something purporting to be a news story/blurb i usually expect a recitation of facts combined with a calm statement of opinion. Shouting makes it sound like either a rant or something intended as a dire warning. Are you a fan of microsoft who is vehemently denying that apple will actually experience the success that some people believe they are posed for? Or are you an apple fan sending out a call to arms to other apple fans to make sure that this opportunity doesn't waste away? I can't tell which way you're leaning but the exclamation mark sure makes it seem like you think it's _really_ important for one reason or another.

    [/punctuation nazi]


    You'd think a punctuation nazi would remember the open [punctuation nazi] tag.
  • by hhawk ( 26580 ) on Thursday October 12, 2006 @12:11PM (#16409653) Homepage Journal
    The article states that Apple Enginners and Microsoft Markets.

    The authors understanding of what marketing is, is wrong. I think it would have been more correct to say that Microsoft Sells.

    The classical defination of marketing is to find out what a customer needs and then produce that for them.

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