Google.org, a For-Profit Charity 355
Google has set up a subsidiary, Google.org, a for-profit philanthropy with initial capital of a billion dollars. Not being organized on a tax-free basis carries both advantages and drawbacks. From the article: "Unlike most charities, this one will be for-profit, allowing it to fund start-up companies, form partnerships with venture capitalists and even lobby Congress. It will also pay taxes." One of Google.org's first projects is the development of a plug-in hybrid vehicle that achieves a mileage rating equivalent to 100 MPG.
Plug-in is inline with Google's existing vision (Score:5, Interesting)
I think one or both of the founders drive a Prius as well, so this would be inline with their vision of what can be done to make the world a better place.
interesting (Score:5, Interesting)
I submitted this story (same exact NY time article even) 3 days ago, when it was news.
Anyhow, the term "non-profit" evokes a warm fuzzy feeling that it shouldn't. John D Rockefeller did more to save the whales (via kerosene) than GreenPeace ever will.
Innovating (Score:4, Interesting)
Beyond "don't be evil" (Score:5, Interesting)
I'm glad to see that Google is going beyond their "Don't be evil" motto to "Be good". I applaud their apparent sense of social responsibility.
I believe that much good can be achieved by large corporations who are willing to contribute to making the world a better place - whether it be through science for science's sake (e.g. Bell labs), welfare, world aid or whatever. I will be interested to see how this translates into a "for-profit" environment... presumably their profit margin expectations will not be as high as they might otherwise be?
Plug-in means 100% electric if u don't drive much (Score:2, Interesting)
After seeing the movie 'Who Killed the Electric Car' I was so angry I swore I would never buy another car that doesn't run on electricity. Hopefully Google is going to save my ass so I don't have build it.
I Love Google.
Re:Wow, the evil begins (Score:2, Interesting)
And the largest disadvantage to a "for-profit charity?" Your donations are NOT tax deductible.
You and I aren't going to be donating money, google.com is ($1 billion in seed money). Since google.org is a child company of google.com, their accountants and lawyers can futz with it to minimize any tax implications.
Re:Plug-in is inline with Google's existing vision (Score:2, Interesting)
Before the Google love-in gets out of hand (Score:5, Interesting)
If they're promoting cleaner vehicles or saving kittens it's all fine and dandy. But what about accountability? What if Google, with its billions, starts doing things that some of us strongly disagree with? Would Christian conservatives be happy if Google started a campaign to push condoms in schools and third world countries to help stop AIDS? Would progressives be happy if Google started a campaign to restore family values through aggressively marketing church youth groups?
Let's remember that this is the same Google which is arguably supporting the tyrannical Chinese government's censorship. Fundamentally, we should be asking, what is Google's agenda? What if we disagree with it?
I expect many people will be inclined to give me responses about it being an example of a company doing what it wants in a free market, and that it is still bound by the law. However, I say, TANSTAAFL, and I prefer my social engineering to be done by the government because in principle at least the government represents me and my interests, whatever my financial involvement.* Are we looking at a future where democracy is contingent on share ownership?
* yeah yeah, spare me
Google seems a bit like Apple around here at times, perhaps a little too far above reasonable criticism. A great many people seem to ignore the fact that it is a self-interested entity in a competitive market, and at the end of the day what it values is what's good for Google and not the good of all mankind. Even if you think this is great, I urge you to think about whether it's really a positive thing to have one company exerting so much influence over the information we receive (google.com), knowing so much about what we are interested in (google.com), what we talk about (gmail), where we go (google maps/earth), what we buy (Adwords, froogle), what we are creating (the emerging word processing software and related tools, Picasa), and apparently now, how we operate as a society.
Put it this way - if Google's board turned rabid tomorrow, how much damage could it do?
Re:Isnt "for profit charity" an oxymoron? (Score:3, Interesting)
Re:Odd. (Score:3, Interesting)
Re:My car will get negative 100Mpg (Score:5, Interesting)
eg: You use $1.20 of electricity to charge your electric-only car up. Gas costs $2.40/gal. You have bought the equivalent of 1/2 gal of gas. You drive 100 miles before recharging, thus you've reached the equivalent of 200MPG.
Re:One billion dollars for FOSS (Score:4, Interesting)
Oops. Bad plan. We got a time disparity: He had lots of time for FreeBSD, and the volunteers didn't have time to catch up...
We seem to have learned a bunch about how to spend money since - there's been pushed some amounts of money through the project (many scales down from a billion dollars, though) and it doesn't seem to mess thing up. However, we spent years learning how to do that, and there's still clear limits on how much money we would be able to spend positively. I suspect Google understands this. Through their Summer of Code projects they seem to be pushing about the right amount of money that open source can gracefully accept. Pushing another billion dollar into the open source economy in a sudden fashion would in my opinion most likely destroy large parts of the Open Source world.
Eivind.
way to avoid being labeled a mutal fund by SEC? (Score:2, Interesting)
This isn't innovation, it's PR. (Score:3, Interesting)
Re:My car will get negative 100Mpg (Score:2, Interesting)