LucasArts Aims for #1

The New York Times has an interesting profile of LucasArts, the game development house attached to George Lucas' company. They discuss some challenges with being so closely associated with Star Wars, and detail their role in the Lucasfilm company as a whole. From the article: "[Ward's] most challenging days may be ahead. The videogame industry has been in the doldrums for months; video game sales are lagging as consumers wait to buy the next generation of consoles, including the PlayStation 3. And perhaps most important, Mr. Lucas has no plans to make any more 'Star Wars' movies. That means LucasArts will have to work that much harder to come up with ideas of its own. 'We are not the Star Wars game company,' said Micheline Chau, president of Lucasfilm. 'And Jim knows what he has to do.'"

Re:What About Star Wars Galaxies?

[Anonymous Coward]

Do you expect to be a top five video game competitor with no MMORPG out and available? They seem to generate a lot of revenue compared to classic console games. EA has the Sims franchise while Microsoft generates Xbox Live monthly revenue. If you look at that list not all the Top 5 have MMORPGs...

Re:Good to here it

[claytongulick]

MMORPGs that go no where.

Please check out Auto Assault before making a sweeping statement like that.

In fact, the "next gen" of MMO games are a radical improvement over the EQ/EQ2/WoW/DAoC type "Kill a rat, so you can level, so you can kill a bigger rat, so you can get a Shiny Sword Of Beatdown, so you can kill a bigger rat..."

I just bought Auto Assault a couple days ago, and I'm totally and completely blown away.