Journal GameboyRMH's Journal: How to launch a successful Web 2.0 startup 1
Today I was reading this article and suddenly the steps to running a successful Web 2.0 startup became clear:
1. Come up with the most dystopian perversion of social networking your imagination is capable of.
2. Make it real.
3. Profit!
Many of these services are created with the intention of making themselves "gatekeepers of reputation": most prominently Reppify and Klout (mentioned above) and Angie's List. Others have become de-facto "gatekeepers" over time (LinkedIn and to a lesser extent Facebook), but these have been created with the nearly explicit intention from day one. Quite a worrying trend, we already have credit scores to worry about, the last thing we need is more privately-controlled worthiness metrics that we have to build up by appeasing our corporate overlords.
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How to launch a successful Web 2.0 startup
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