When the local paper carried a story about some folks being arrested for public indecency, I didn't spare it a glance. That's not really news I can use, thanks.
But some folks at work read it, and one of them pointed out that one of the fellas pictured is a former co-worker of ours. Even that wouldn't be any sort of big deal at all to me, had his mugshot not shown him wearing one of our company t-shirts... with our logo prominently displayed.
I guess it's a right handy thing that we recently changed our logo, and he was wearing the old one.