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Piro On Why .Coms Don't Work
Posted by
Hemos
on Wed Feb 27, 2002 09:32 AM
from the well-put dept.
from the well-put dept.
cabbey writes: "Say the name MegaTokyo and most people, if they recognize it, think 'one of the best manga/comics on the net today. (ignoring the recent 'stick figure dom' days while Piro was moving).' But few people think about the social, economic and philosophic issues the authors' rants can delve into. This morning Piro put up a rather long 'rant' that's really a catching insight into why the dot-com world didn't have a snowball's chance in hell of surviving. (archive link to the rant in question, it's below the comic. ;) "
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Oh yeah... (Score:3, Funny)
Re:Replying to myself... (Score:2, Funny)
Enough about why the .coms didn't work (Score:3, Funny)
Re:Enough about why the .coms didn't work (Score:2, Informative)
Re:Enough about why the .coms didn't work (Score:5, Insightful)
Analysts come up with figures: x% of internet users will be going wireless by 200y. So they just pump millions of dollars into creating infrastructure, never bothering to look at those figures with any intelligence. How did some guy in a little office downtown come up with these figures? Surveys? Estimations? Listening to wireless company executives' pipe dreams?
Look at interactive TV. For YEARS they've been churning out one failed interactive TV venture after another. They've managed to convince themselves that people want to talk to their TV, and it doesn't matter how many times it fails, they're still lining up to make the next doomed platform.
Not everything can be commoditized, and it's a sad statement on our current culture when the first question that pops into some greedy, inept "entrepreneur" is how much can I make? Piro put it very simply and clearly; just because people like something doesn't mean they're going to pay for it, especially if they used to get it for free (it was a nice change from his usual rants, which usually run along the lines of "this strip has sucked any enjoyment out of my life, and I now live in a constant hell of fatigue and despair. I'm so very, very tired..." Wish the poor guy would realize we don't mind if a strip is a few days late.)
Parent
Re:Enough about why the .coms didn't work (Score:2)
Re:Enough about why the .coms didn't work (Score:3, Funny)
Just imagine. . . newfangledsolutions.bomb. . . pointclick.bomb. . . amazon.bomb. .
Jon? (Score:5, Funny)
Mr. Katz:
If you can't even post commentaries under your own identity anymore for fear of 200 comments blasting your credibility and cliched statements, I think it's time you pack your bags and leave.
Sincerely,
Slashdot Users, #2 - #570,000
;-)
Re:Jon? (Score:2, Insightful)
If you compare every piece of writing that delves into something a troll like you wouldn't understand to Katz - yes, agreed, Katz can get repetitive and annoying AT TIMES - then you should be the one packing your bags, in shame.
Fred is a smart guy and wouldn't rant giant loads of trash on his own page as you so allude him to. Give him a break. He's no industry analyst or Robert X. Cringely. He's just a manga artist that vents his thoughts on his own personal web page - just like thousands if not millions of other normal people around the world who share themselves with each other.
So is the problem that each time something gets slashdotted that it goes under a vastly different scrutiny filter? If you're mad at the story, shouldn't you be more mad at the person who submitted it? It's like submitting a story to someone's livejournal!
I rest my case.
Re:Jon? (Score:2, Funny)
That said, I'm quite impressed with MegaTokyo and that Piro and Largo (Fred and ???) have kept it going despite the trials that are life.
*deletes large rant about another web comic strip that is run by someone who does it as their full time job and can't keep up half as well to their stated commitments and decided to add to their burden by producing a subscription sideline*
Re:Jon? (Score:2, Informative)
Largo = Rodney Caston
Here's the article (Score:4, Informative)
As you can see, there is no comic today - that's my fault, and involves many factors (the most significant of which is my complete and utter inability to draw tonight. once you go thru 10 sheets of paper its time to face facts and go to plan 'b') So, you get a new comic Thursday and Friday this week instead of Wednesday and Friday. What's a few more hate e-mail this week, i'll live.
I have a tendency to forget things sometimes. Like, for instance, Sweetest Day. Valentines day. Seraphim's Birthday. The fact that you buy gifts for people at Christmas. Things like that.
Even when i do remember these things, the execution of them often has tragic results. I don't send Seraphim flowers typically. Mostly because of one incident where i sent her this amazingly beautiful arrangement that had pollen so toxic that we had to lock the bouquet in the bathroom to keep it from killing her. This florist has subsequently gone out of business.
When it comes to gifts, i'm not big on 'oh, its a holiday, i gotta find something, anything' kind of gift giver. I'd rather come up with something REALLY nice, or really useful. This attitude towards gift giving makes it harder than normal to find things for the people in your life. More often than not, i tend to push off these shopping tasks until it is too late, resulting in the 'pick up anything you can find' method of shopping the day before you need it (i've purchased chirstmas presents on christmas day. Yes, i am that pathetic.)
Anyways, as you might expect, valentines day this year was even worse than usual. Seraphim told me without hesitation that she was more than happy with the botched shirt and candy box gift i attempted to give her days earlier (long story), but i still felt BAD for not having something to give her on valentines day itself. So, i think to myself, i'll send her an e-card! Yea! the ultimate loser geek thing to send to your girl.
For years, i've been sending out Blue Mountain Arts cards to Seraphim, often forgetting that i had already sent her that particular card (bear themed cards are popular between us) but even so, i don't do it THAT regularly. So imagine my surprise when i pulled up Blue Mountain Arts that day and discovered that this once free service was now something you had to pay for.
So, as a loving boyfriend, did i pony up the dough and send her a card? Hell no.
There's an inherent part of human nature that just makes you bristle at having to suddenly pay for something that you didn't have to pay for before. Have a great free service? Sure, people will use it and love it. The business model that says 'give it to them for a while for free so they fall in love with it, then start charging them?' - er, sorry guys. Nice business model, absolutely no understanding of human nature. Since a significant portion of the dot-com economy was based on this model, it should have been no surprise to anyone that the whole thing fell on it's collective ass.
I can totally understand why Blue Mountain Arts switched to a pay for use model. All that traffic has to use a LOT of bandwidth, and with companies no longer hosing advertising dollars around without any real worries as to whether it was effective or not, there's gotta be some way to pay the bills. So, the idea that you get a significant chunk of your users to pay a small fee makes a lot of sense - after all, you get a LOT of people to pay a LITTLE money, you're problems are over, right? Sadly, i don't think this is really the case. It goes against the very nature of the web.
Lets face it. One of the reasons people LIKE the internet is that it gives people access to a LOT of information and entertainment for very low cost. It's not free - most of us pay a reasonable amount of money for bandwidth and internet connections - but on the net we pretty much like to think that once we've paid admission, we're free to roam and do whatever we like. Transferring information on the net is CHEAP. its so cheap, you can pretty much give it away for free. If people like it, they keep coming back for more. The commodity of the internet isn't money, it's access. It's connections. You're wealth in net terms is defined by 'what you have access to'.
We all have friends or people we know who can find just about anything, legal or otherwise, on the net with little or no effort. MP3 files are a good model to look at for this. A lot of great music is pretty much free for the asking at sites like mp3.com but most of the files traded around aren't really 'legal'. Are people really willing to pay for Mp3 files? Not really, because we already have it in our minds that mp3s are a 'free' resource. We don't feel we get any value buy paying for it. If we DO slap down money for music, we want the tangible piece of circular plastic where we can say 'this is mine'.
Then there is this rather interesting phenomenon that often occurs. Once you have the CD, you burn MP3 files and make them available for others over the net. Why would someone do that? Because it adds value to their purchase. We get not only the music, but the added benefit of having added something to the collective pool of information. You've added access to this music, you've increased your own online 'wealth'.
One of the reasons i started Fredart years and years ago was that i found that i wanted to provide my own thing to the 'pool'. For anime fans, especially back then, there was this whole world of japanese anime and manga where entire series lay waiting to be discovered. If nothing else, you could take all the information available on them, collect it together into a webpage, and make it more easily available for people seeking info on a particular series. At the time, I remember noticing that there were no web pages on 3x3 Eyes, so i decided that i would make one. Pai's Page was, really, the first web page on the series, and i did a fairly good job on it. Once making it, however, i had little interest in working any further on it. There was something that just wasn't satisfying about just re-arranging what was, in effect, someone elses work.
Around that time i started to explore japanese websites that revolved around anime and manga. In japan, it was considered bad form to just scan and post copywrited images, so japanese fans found that the best way they could express their loyalty and love for a series and its characters was to do their own fan works. I really liked this model, and Fredart was direct derivative of those style of pages. I wanted to provide NEW material to the web, not just stuff i had found surfing around, or even stuff scanned out of magazines. I was adding something original to the pool, not just reorganizing and recollecting.
I think that one of the things you get when you add to the pool, so to speak, is a certain amount of respect. you don't just take, you give as well. The net lends itself well to new ways that people can provide things to the collective pool. You don't need to be sponsored and paid for by some big media company to get your work in front of millions of people. The old model was that you had to be able to convince a bunch of people with lots of money that you were worth promoting before you even had a chance to see if people would respond to your work on a grand scale. This lead, for the longest time, to the sad state where only a small number of people decided what the public was going to see. Also, since these same people convinced all of us over the years that ONLY people that they felt were good enough to promote were worthy of entertaining us, that we should not waste our time entertaining ourselves - only paid for entertainment was worthy entertainment. Worked great till the net came along.
The net shatters some of the basic structures that people have used for ages to control the dissemination of information. Easy to send, easy to duplicate. The Dot com economy was doomed from the onset because it was formed on the basis of the idea that by just getting out there and capturing the attention of a big chunk of the internet population, the money would just start flowing in. Heh. Some hard lessons have been learned. It doesn't really work that way.
If you think about it, the real currency on the net isn't money. It's respect. Either as an individual or as an entity you gain respect by providing either new material to the net pool, or you provide effective and useful ways for people to access information that is already out there. A lot of big sites that do this started out small (even yahoo. i remember when it was just a link list over at Stanford run by two guys). Of course, respect doesn't pay the bills, so there always comes a time where you have to start looking at how to not only survive, but maybe even prosper a little on all this.
It's in this armature where the real economic viability of the net rests. There is no direct relationship between turning respect into dollars, but that doesn't mean to say that there isn't some relationship between the two. In my opinion, i feel there is a trade off - when you start charging for what you provide, you loose some of the respect you've earned, because now people have traded cash for it. The nature of the relationship has changed. When you move to a pay-for-services model, it completely changes the nature of the interaction between a site and its users. It's especially bad if people suddenly have to pay for something that was, for the longest time, free. Honestly, i think that it's human nature to almost feel 'betrayed' - which, of course, leads to a real loss of hit points in the respect column. ^_^;; The paradox here is that once people loose respect for a site, won't they be less willing to pay for it?
Odd train of thought, huh? I've had to think a lot about stuff like this lately. Running a site like MT is expensive - we've crested 10 million page views this month already, but at the same time the site is almost no different than it was when it was a non-working html template that i had pieced together over a weekend a year and a half ago. Largo and I really do, i think, have a little bit of an understanding of what makes MT what it is - tho i do have to tell you the mind boggles at why so MANY people seem to find the site worth visiting - and with that understanding comes a responsibility to make sure that whatever we do to help keep the site alive NEVER messes with those things. To me, the respect people have shown me over the years for all the hard work and dedication we've put into the site is something i never want to trade in on - because its worth more than any amount of money to me.
I suppose that its the post-dotcom economy sites that now bear the burden of figuring out how to survive in the wired. How DO you survive, pay hosting bills, make enough money to support yourself and others who help run the site? Traditional business model ways of looking at things has already proven that we all know less than we thought we did. Largo and i do it the hard way - we both work full time jobs AND do this silly site. This is not, of course, ideal, and speaks more about our lack of useful brain cells than any kind of success as a website.
I think that an understanding of human nature is almost more important here on the web than in any other business environment. Why? because unlike in the real world we are used to, we've been trained to an 'us and them' mentality in regards to our entertainment and things that we purchase in stores - we are consumers, they are providers. On the net, its different. We are all one in the same - fredart.com was just as accessible as ibm.com. We all can make websites. We all KNOW we have the ability to reach millions of people. Many sites, even Megatokyo itself, has proven that individuals can do this. You dont need to be a big corporation. We all have the same basic presence on the net - its how we use it that makes us who we are here.
Oh, and Seraphim's reaction to me being so cheap that i wasn't willing to pay for a subscription to Blue Mountain Arts to send her a valentines day e-card? Her answer was, if you think about it, not surprising: "The hell with that. you're little ASCII heart was so cute."
It's not the money you spend, its the thought that goes into it. You can't buy respect, you can only earn it.
Re:Here's the article (Score:2, Insightful)
I found this gentle rant had a well considered analysis of how some people perceive the web. While some parts of the web enhance and complement my traditional information needs, such as dictionary lookups, news, product information, the volume and diversity of the rest of the web helps me to "see further" (to paraphrase Sir Isaac Newton [upenn.edu]). I can start by building on the knowledge and experience of others, rather than repeating their trials and experiments.
Piro discusses adding something very much like a bait-and-switch scheme to the Field of Dreams [fieldofdre...iesite.com] business model. "If you build it, they will come". I think this strategy works well for making information available, but does not work well for making money from those visitors, unless they have come visiting intending to spend money.
Re: increase your wealth through theft...? (Score:2, Interesting)
He's not advocating that you do this. He is stating it as a fact-of-life on the internet. Which it is.
Re: increase your wealth through theft...? (Score:3, Interesting)
I think he's pointing out something blindingly obvious about the human condition - I bet 90% of the people trading MP3s don't give it a second thought. They probably feel all l337. Doesn't make it right, but it explains the motivations of 90% of music-sharers.
Those motivations are what these companies and industry groups (Sony, RIAA, MPAA, TWAT...) need to understand.
I don't agree with smashing IP law and having a free-for-all, but the obvious non-understaning of what makes netizens tick is what makes me so angry when these stupid IP lawsuits get thrown about like so much Cheez-Wiz.
Face it, content creators, it's a new paradigm out there. Adjust, destroy, or be destroyed...
GTRacer /. needs is a "Nani Naze /." page...
- What
Re: increase your wealth through theft...? (Score:4, Insightful)
Parent
re: consumers won't pay for what was free (Score:5, Insightful)
Offer people a good product, at the price the market is willing to bear, and they will buy it.
Obviousness (Score:3, Insightful)
Um... well, obviously. The question here is more about whether the market is willing to bear any viable price at all.
Re: consumers won't pay for what was free (Score:5, Insightful)
Ummm..No. The draw for cable TV in its infancy was watching movies without commercials (HBO), and get more than the 3 broadcast networks (NBC, ABC, CBS). Cable TV offered value above and beyond broadcast TV that I lusted for but never attained as a child. (Now that I'm grown, I don't sit still long enough to watch TV 8*)
Parent
Re: consumers won't pay for what was free (Score:3, Interesting)
Unless there's an equally slick and well packaged alternative available for free exactly one click away. Been on the 'net recently? It simply doesn't map well to any other model or analogy: there's a very low cost of entry for suppliers, no expectation of payment by consumers, and it's a transparent market, so you can't obfuscate your charges like long distance phone companies do. ;-)
The only analogy that springs to mind is a huge and ongoing flea market, in one massive field, with free admission for everyone. Unless you are the only seller with shinola, and everyone else is selling shit, you can't charge, because your customers will just wander off. Hell, even if you are the only one selling genuine shinola, there's so many other stalls giving away "shinola-like" products that your customers might just wander off and never find their way back.
What's my solution? Give up trying to make money on the 'net, stupid. But hell, as long as greedy and ignorant venture capitalists are prepared to throw good money after bad in wonderful follies like Slashdot, I'm happy to go to their stall. When it bows to the inevitable and shuts up shop (or starts charging, which is effectively the same), there will still be plenty of other equally daft vendors opening up free stalls. And if there isn't, well, I was never paying anything, so I haven't lost anything, other than my investment in whoring karma.
People who say that we should expect to pay to support sites like Slashdot are rather missing the point. The whole model of commercial sites is doomed, unless they're genuine retaillers like Amazon. High quality non-retail sites are simply fuckedcompanies from the get-go, and the sooner we all admit that (quietely), the sooner we can get back to lapping up the benefits of spending money from rich, greedy, ignorant venture capitalists, and enjoying the lovely short lived ride. It's going to be over soon, and you and I (if we're being honest) just aren't going to pay for another go on it.
Effect in the Long Term (Score:5, Interesting)
People will balk initially at paying for content, but I think they'll gradually get used to it. I remember being pissed that I'm paying for cable AND for the commercials they're sending me, but now I've just come to accept it.
Mind you, I think this is a lousy thing to happen, but I can't think of a way to thwart it. Our only hope are the sites spewing out free content to contrast with the ones providing it for cost. As long as these places go on, it will be hard to corner people into paying.
Re:Effect in the Long Term (Score:2)
Re:Effect in the Long Term (Score:2)
I stopped counting when it crested $200 a month. (Analog line, ISDN, Cellphone, Longdistance at the time)
How many things do we pay for that we'd be hard pressed to give up if finances required it? would you give up your Tivo? Your Cable?
Your Slashdot?
Problem with paying for content (Score:4, Interesting)
I mean, I visit 4 sites regularly (daily basis) and probably around 5 sites once a week, and countless others whenever necessary. Using the Salon model, I would be paying $24 per month to access my favorite 4 sites. What about the other sites I visit? Do I need to pay full price just to access them once in awhile. Granted, their information is useful to me, but not $6/month useful. Now, I relize they all wouldn't charge $6, but I was just using that as an example of how the monthly cost for a few web sites can add up. I would imagine most of the big sites would charge around $3-$10 per month.
That brings us to the problem - many of the sites I visit (Salon, Britannica, etc.) want you to pay a flat monthly rate for premium access. I would be more likely to pay on my favorite sites you could have the option of paying-per-use.
Parent
Re:Effect in the Long Term (Score:2)
And this is very true. There are services on the 'net that for which I hapilly pay: PayMyBills.com, for one, and they aren't exactly cheap ($10.95/month for 30 transactions, $0.50/transaction after that -- I think it's $1 or $2 more now, but my rate is grandfathered, and there are other plans available).
What do I get for this $11? They provide me with a P.O. Box, scan my paper bills, email me notifications, allow me to pay online (via EFT or their cutting of a cheque from bank accounts to which I've given them access). They can handle on-line "smart bills", too, but this requires that they have access to your other on-line accounts. Having access to (some of) my bank accounts is enough -- all they could do is steal a months worth of expense $$$, but not screw up my other on-line service settings (I registered how many domains?!). Oh yeah, they can be instructed to pay certain bills regularly, or on-demand up to a certain amount. In short, they do a lot for that $11. While I'm not 100% satisified with their service, I'm satisfied enough to keep using it. Beats having to keep all those paper bill records, too (which was my primary reason for subscribing, actually).
Compare this to other fee-based on-line services. A lot of them try to sell information, or entertainment, on a monthly-fee basis. The kind of information offered usually isn't worth the price, and, as for purchasing entertainment, I prefer a pay as you go model -- I must have spent $5000 on-line in 2001, mostly for electronic equipment, and the odd book (note: bn.com benefits from my boycott of Amazon.com due to their 1-click patent heavy-handedness)
Now, PayMyBills was rather clever: they started charging me $3.95, then $5.95, then $6.95, and finally $10.95 a month. I suppose some would be irritated by this practice, and to some degree I was, but I'd say the service was worth $10 to $12 a month to me, so I stayed with them, and this latest price has been stable for a while. But, the important thing was that they weren't completely free to begin with (except for a trial period), so right off the bat, they got customers who were willing to pay. How much might be unknown, but it's the step from $0 to $(some small X) that's the biggest one in getting rid of free loaders. I'm sure that if they raise their prices too much, people will go back to paper statements, return envelopes, and stamps. The banks are starting to offer competition, but they generally don't want to deal with scanning paper bills.
An area for growth here is magazine subscriptions. You know, I get EDN (well, that doesn't count, 'cause it's free for me), and Circuit Cellar Ink on paper. Sometimes one or two articles will be interesting. I usually toss the magazine after a week -- I used to archive "important" ones, but they just took up too much room. It would be nice if I could (a) see a synopsis of all the articles, (b) pay for just the ones I want to read, (and c) get a digital copy, perhaps a synopsis of all the articles I read on an end-of-year CD (for an extra fee). That's something for which I'd probably be willing to pay $10 a year plus $0.25 to $0.50 per complete article: basically half the price of a paper subscription for access, and the other half if I read all the articles.
Ummm.....this title is misleading (Score:2, Interesting)
1) People want everything in life for free
2) The Author is too cheap to pony up a little bit of dough to send out an animated card.
Since he runs a site and knows the costs behind running a site, one would think he'd be the first to want to SUPPORT a site by signing up.
From the rant... (Score:4, Insightful)
From what I've seen, this is true in almost every business. In the highest levels, money may be something to be considered, but political (or family, or social, or whatever) connections usually have more weight in the decision-making.
On another note, maybe from a geek's point of view, information wants to be free (as in speech) but your average Internet surfer wants information to be free (as in beer), so they dont have to "waste" their money getting it (as in cheap bastards).
Great rant, though. Too bad we can't moderate websites to give him a few (+1, Insightful) Karma points.
Funny this should be SlashDotted... (Score:5, Interesting)
Megatokyo has my respect, big time. I have at least 6 shirts of there's, two others I gave the girlfriend, and as soon as Im gainfully employed again, Im buying that 'F33r my l33t n3k1d sk1llz' boxer shorts. They've made some money off of me, and they earned it. I just wished it was enough for them to work full time; daily updates to megatokyo would be reason for me to leap out of bed with a smile on my face each and every morning.
Perhaps Slashdot could do something similiar? Instead of the subscription service, some merchandizing would be better. Instead of the lame
Re:Funny this should be SlashDotted... (Score:2)
Re:Funny this should be SlashDotted... (Score:2, Funny)
or perhaps the
virtros
Go Read the article (Score:2, Interesting)
Thank God (Score:2)
Slashdotted (Score:5, Informative)
For giving out for free what I consider the best web comic out there, GETTING SLASHDOTTED IS NOT THE ANSWER.
Heh, if anyone's been following Piro's rants lately, you know that he switched web hosts, and that he spent many days trimming down the site, all the graphics, trying to get file sizes as small as possible to LOWER his bandwidth costs. I think you guys just blew all his hard work!
Now, there have been people who have requested that he set up a PayPal account or something so that we readers could donate to the MegaTokyo cost, but Piro won't have any of it. In his rant today, he explains why. He feels that if people PAY for his comic, that people tend to feel like they DESERVE the comic, as if they bought a service, instead of RESPECTING the work that Piro gives out for free. If you want to support MegaTokyo, buy some stuff from the MegaTokyo store. You get cool swag, Piro and Largo get some cash to help run MegaTokyo, and we're all happy!
-Kefabi
Re:Slashdotted (Score:2)
Everyone talks about all the dot-com failures and how it's impossible to make money on the Net. Bullshit. There are plenty of small sites around that make good money and they aren't charging subscription rates. He's entitled to his view of the Internet and how he runs a site, but it's not the only way.
Value (Score:5, Insightful)
This statement interested me. In my opinion Google is both the most respected search engine and web site on the net (sorry /.). If Google started charging tomorrow, suppose it's $5 a month, would I lose respect for them and would I pay for it?
The answer is that no I wouldn't loose respect because I respect their product. Yes I would pay for it because their content is valuable to me.
God forbid this ever happens but it's worth considering. If you are offering value for money you won't loose respect from your users. If your content is worth $0.00 then thats the maximum you can charge.
Free is as free does (Score:5, Interesting)
Well, here we go. I visit Megatokyo daily, and I both cringed and laughed when I saw a full story here on Slashdot about the rant.
From what I understand, Piro (et al.) have refused to put a donations button on their site, instead trying to "make it commercially" on their own. At the moment, that takes the form of getting people to buy their art in the form of t-shirts and the like.
But Piro (et al.), from my understanding, are also gearing up for a printed work; Taking the archival strips and trying to find a publisher.
While more power to them, it's interesting that they will be charging for what they have given away for free. :)
Notably, they've reduced the resolution of the archival artwork online. Ostensibly to reduce bandwidth fees. (I do believe that, somewhat, but it also has the effect of rendering the archival images somewhat pixelated and not very printable.) In response, a number of the Megatokyo community members have mirrored the original strips in their original resolution, however that won't help with the new strips coming online.
While they are trying to be more commercial (by their own insistance), there has been a fair amount of "drama" in some rants and IRC talk from Piro's camp, which at times appears, in my opinion, to be less than professional (which is fine if you're not trying to be a commercial entity).
Inclusive in this angst is talk about their rising monthly costs. I can only imagine what a good Slashdotting will do for Piro's blood pressure. Plus the influx of new members on the site and message board will surely grind their server to a halt and keep their bandwidth peaked.
By not accepting donations, (and by modifying his site so it incidentally supports his move toward being a commercial entity) he may be biting the hand that wants to feed him (but can't afford $20 t-shirts). I hope he makes it commercially in the next few days before the bandwidth fees hit him. :)
I love the art, style and story at Megatokyo. I wish them well, whether they choose to be commercial or not. And yes, I would buy a softcover printed Megatokyo book/anthology.
I just don't get this attitude. (Score:2)
It seems fairly common, too, among websites that won't accept donations. They basically say: "I won't accept your $5, because that would be begging. Now, I desperately need money to keep this site up, so please buy this $20 t-shirt so I can get your $5." Oh well. At least it's better than, "Please click on my sponsor's ad even if you don't want their product, so we can get money out of them for nothing."
Why make people jump through hoops?
Internet should be renamed InformationNet (Score:5, Insightful)
The best online ventures are the ones which provide end users access to information they didn't have anymore.
Slashdot, for example.
See, it was *built* to provide easy access to information. It's what the Internet is good at.
The Internet was *not* built to replace the shopping mall - a place which is usually entirely void of any useful information about anything.
See? It's all very simple.
Hmm. (Score:2, Interesting)
Now we've got a comic artist telling us why.
Screw it, I'm going to jump in, too. You know why they failed?
$1000 chair budgets. That's $1k per employee.
Heh.
Everyone sells out sometime... (Score:2, Interesting)
Why did a free ecard site decide to go to a pay service when every other site has free ecards? I give Blue Mountain Arts three months to live out the dotcom death thrash. Fucked Company [fuckedcompany.com] anyone?
Piro-San, Daijobu desu ka ? Piro-San ?? (Score:4, Insightful)
The same nervous guy who came to an anime convention and wasn't quite ready to believe the amount of people that showed up to see him.
He does have some points though.
I think he is dead on with how people think of 'value for dollar' its the same problem linux sometimes faces. The "Did-you-spit-on-that-or-something?-problem" that you see in 5th grade lunchrooms. [you know
And i definatly agree with his take on the whole banner-ad
but while i agree
Personally
Its already been mentioneed that
Question: "Your website is being
Answer : "I think of snow."
Respect as currency (Score:3, Informative)
Anyway, Piro seems to be making the case that the Web is the beginnings of this type of society, where ordinary people put things up for virtual mod points. After all, wouldn't each of us like to meet their Web heros? Linus? CmdrTaco? Scott Kurtz?
Supply and demand still rules (Score:2)
What the author doesn't understand is "supply and demand" still rules economics. There was a huge burst of startups trying to find the money, and most simply didn't provide what people were willing to pay for...or worse, many startups thought they could make a fortune giving things away for free. Like any new technology/industry, a lot of people jump in at first, and those companies not economically viable get washed out - that doesn't mean that the whole industry is a loss.
There are plenty of
This is a new industry.
Leaches vs. Thieves (Score:2, Insightful)
I run a popular but financially struggling website (Vegan.com). Like most web publishers, I need to find ways to generate enough money to pay my hosting bills and get some compensation for all the work that goes into creating a quality site.
Piro makes a pretty good point that it's not money that drives the net, it's respect. But his article mainly looks at the dynamic of decisions made by webmasters.
I think it's more interesting to consider things from the perspective of the user.
The trouble with web publishing is that it encourages a leach mentality amongst readers. As a site owner, I wish my thousands of readers would use my Amazon.com links so that Vegan.com would have some decent revenue. But hardly anyone does, and Vegan.com makes practically no money. There's a part of me that feels disgusted that most people who visit my site every day do nothing to give back, although many undoubtedly shop on Amazon.
But when I surf the web, which I do for at least two hours a day, I notice my own leach tendencies.
I visit Slashdot every day, but I never order a thing from ThinkGeek. I used to read Salon.com every day, but there's no way I'm going to pony up $30 a year for their premium content. I used to send the occasional Blue Mountain card. But when they started imposing a service charge, I switched to Yahoo's greeting cards.
No matter how many sites start trying to charge, I know I'm always going to be able to surf the web and find interesting free content. So I don't pay for anything. Salon.com starts charging? No problem, I'll go to Slate.com. Although I'd prefer to read Salon's articles, there are plenty of other articles I can read for free that will provide nearly equal enjoyment.
This brings up what I see as the main problem confronting web publishers and their audience. Until the web came along, there were basically two ways to get goods and services in the real world. You could be an honest person and purchase them, or you could be a thief and steal them.
With the web, there's now a middle option: you can be a leach, taking whatever you are given for free, and offering nothing in return. When a site you like starts charging, you abandon it and move on to some other free site. It's totally legal. But is it moral?
For some reason, the way the web works encourages leach-like behavior. I've seen both sides of this. I've seen it in my own leach-like decisions in surfing the web, and I've seen it in the decisions made by the thousands of loyal but non-contributing visitors to my site.
Isn't it funny (Score:2)
Profit on the Web Can Work.... (Score:2)
Banner ads, the idea behind them, does work. The problem is that people have come to the decision that they will only pay for banner ads that are quantifiable... I.E. Click Throughs.
This is not, and should not be the case. Banner ads should be sold on the number or visits on a site, and the popularity of the site.
Just like advertisers want to be seen during superbowl.... Why? Many, many eyeballs. So their willing to pay a hefty price!
I don't see a comercial during the superbowl and go... "Whoa... I gotta have that!" and then leave to go to the store.... NO! I finish watching the superbowl and then at a later date, with the proverbial commercial seed planted in my brain, I go and purchase that product.
The same goes for banner ads. It's a form of advertisement. I'm not going to drop everything to go and head over to that site..... I'm here at slashdot or where-ever for a reason. I'll do what I have to, and then later.... When I'm not too busy.... I'll head over to thinkgeek and buy that hat.
Yes I purchased many a thing at ThinkGeek and elsewhere, because of banner-ads (I would not have known about them otherwise) but I have NEVER purchased anything by means of a click-through.
So in quantifiable means, the banner ad didn't work. There was a click through but no purchase.
Ah, but I did purchase. Just at a later date.
I can't stress this fact enough.... We do not drop everything when we see a tv ad and head to the store... we do it later. Does this mean because we didn't drop anything that TV ads are failing?
Time for a philosophy change.
Piro=utter bullshit, as usual. (Score:4, Interesting)
Anyway - there was an internet boom BECAUSE of the stock market. The new technology that became available to a new market played a big part, but it all happened because of the stock market. Investors saw an opportunity to get in on the ground floor (ie. buy low) of a company in a new marketplace that had a potential of becoming "the next Microsoft" - in other words, a monopoly. Everyone thought Netscape was going to be the next Microsoft. Then Yahoo. Then Ebay. Then Amazon. Then Macromedia. Then Real. The money flowed into these companies, and they bought equipment, and people, and that sparked investment in the more sensible computer and software companies. The business model was: get dominant marketshare by dumping the product for free, then when the competition was murdered, charge em up the nose for the service because you're the only game in town. In the interim, revenue was stopgapped by ads. But in the long run, when it appeared that the only "next Microsoft" that would appear was. . . Microsoft, I think it became pretty obvious to a lot of people that internet stocks were overinflated.
As the internet content became more saturated with ads, and more vertical to corporate interests, and more eyeballs got funnelled to less and less sources - it all became less and less compelling for the vast majority of net newcomers. You and I, the DSL subscribers, the tech workers, the geeks, didn't really notice much of a change, other than - our nongeek brother in law who used to email us every day, now has discontinued his AOL account because he can't download free music on Napster anymore, or all the cool little independent sites had shut down because they couldn't afford to stay up anymore. This was all secondary to the cessation of flow of investment dollars as all the loans based on them started coming due. THAT is why the dotcom boom went bust. The content issue was merely a side effect.
Thinking outside the box... (Score:3, Insightful)
What happened here? He wrote a piece, it got somebody's attention, and now he's getting traffic. Some of us are going to bookmark his link and go back for his content, not his comments.
Attention is the currency of the web; it is limited (we have only a certain amount of time to surf in a day) which makes it valuable (scarcity of goods).
What you do with that "currency" is your business (literally). Find a real-world product to generate revenue is one way (sell me a t-shirt, etc). That's pure advertising, plain and simple.
Some
It's no different from TV, newpaper, magazine or (the best of all) word of mouth and cachet. You've got my attention, what do you do with it? Ask me to click on a banner? Dumb idea. I hate ads, advertising, and the weasel language that goes with it. It's not exactly SPAM, but it uses the same business model.
He uses the greeting card (Blue Mountain) example in his rant. Blue Mountain's mistake is thinking their product is virtual greeting cards. It's not. (If someone can't make up a greeting card and eMail it, well they probably don't belong at a desktop). The product is more akin to the FTD flower business. What could BM have done, what real tangible good or service could they have offered me? That's for them to figure out, but charging for online cards simply eliminates a bunch of captive eyes that they actually already had (and paid for). If we agree that the currency of the web is attention, their stock just went down.
This business isn't easy; free enterprise isn't supposed to be. Losers always outweigh winners, and that won't change, whether you're a dot-com or Burma Shave. Everybody's got to figure it out for themselves, and the hardest part (apparently) is:
a) knowing who your customers are,
b) what you're offering them, and
c) whether they can get it elsewhere.
There seem to be a lot of dot-coms who somehow have convinced themselves the answer to c) is "no".There very well may be cases where it's true, but not nearly as often as some web firms seem to think it is. And if you're wrong on that, it's pretty much a given you won't get a) and b) right either.
Re:respect (Score:2, Insightful)
From the rant:
I think that one of the things you get when you add to the pool, so to speak, is a certain amount of respect. you don't just take, you give as well. The net lends itself well to new ways that people can provide things to the collective pool.
Remind you of a various software development projects?
Re:Newsworthy? (Score:3, Interesting)
Maybe if he'd done a comic on how it, apparently, fails.
I think he's premature, like many things about media, content and the net. Audiences are looking for different things on the net. Sure, in the early days almost everything worked, but once the novelty wore off there was, and is, focus on what apparently works. Don't move too fast to condemn the net, but rather than focusing entirely on what doesn't work, try to figure out what does. I'm getting a kick out of flash animated mini-films, I'd even kick in a subscription if I could be guaranteed a regular feed of neat animations via the web, and they certainly are getting more polished, as opposed to the crude stuff from a couple years ago.
Bottom line, be patient, markets sometimes take years to develop.